Gary vee has an interesting approach to selling his stuff,simply content is king.Give your audience the best available information on the subject matter . Never ever be a content meiser, if you don't give it some one else will.
Where I am coming from that's radical I mean really insane. My old way of thinking was to hide all the good stuff (usefull information) and only take it out when I was trying to make a sale.That's not the strategy I will be using going forward. I will be using Gary's book "jab jab jab right hook"as my guide.I think I should mention Gary is one of the best Internet marketer of all time.The basic premise of this book Jab Jab jab Right Hook is give give give then sell.
This give give give sell approach takes in account an understanding of human nature .The reason social media is so popular is because humans are social creatures.The other reason I am taking Gary's advice is The book he wrote Call "The Thank You Economy".Doing the right thing and caring about your customers simply sells.One way You can achieve this is by following all your customers on social media .The knowledge gained from social media will give you a greater insight into life of your customer.what do you do with this infomation? You use this information to better serve your clients real need and tactfully address their real concerns.The internet/social media caused the death of privacy so we now have the unquine abllity to really know our customers.Customer service should have gone through the roof world wide it has not.
Since the death of privacy have not trigered the better servicing of cients needs globally maybe this is oppertuiny for me to be in the words of Les Brown "be the one".I am the one..
